More businesses and startups are being incubated to deal with climate change, develop artificial intelligence for various applications, and use technology for a larger social impact. Salam is a digital marketing strategist, fueled by coffee and a desire to make B2B user experiences less boring. While North America and East Asia continue to dominate app revenue, emerging markets are seeing rapid growth in monetization trends.
Workout and weight loss apps dominate (Source)
As she began testing some of the app’s other classes, she realized how much https://wakeuptaylor.boardhost.com/viewtopic.php?id=3451 she enjoyed the range of class types and lengths available. The app offers live classes every day of the week — filmed in a fun neon studio — in addition to its extensive on-demand library of more than 7,000 classes. This app brings the feel of a boutique group fitness class to your living room.
Share At:
There is a large variation regarding the use of these apps with different health goals. Below are some most recent statistics on the purpose of users to use health apps. MHealth apps are applications that are designed for mobile devices, such as smartphones and tablets, that help in providing healthcare-related services and information.
Costs of Gym Memberships in U.S.
Holistic wellness, incorporating environmental factors, will expand app scopes beyond fitness. Apps must prioritize encryption and transparent policies to build trust, especially as data volumes grow. On a macro level, apps contribute to public health by reducing sedentary lifestyles, potentially lowering healthcare costs. Users report greater life satisfaction, proving digital tools can catalyse real-world change. Segment your roadmap and messages by persona, not a single “fitness app user demographics” blob. If you need positioning clarity, start with the category map in Types of Fitness Apps and ship faster with Fitness App Design Templates.
Key Mobile App Statistics for 2025

The fitness app market has seen a huge surge in recent years, becoming a billion-dollar industry that continues to expand…. Fitness apps in 2025 are transforming lives, with 500 million users driving a $10.5 billion market. From demographic shifts to AI innovations, they have made health accessible and engaging.
Most Popular Virtual Fitness Classes Bookings
Tester Kristin Currin was initially turned off by the intake questionnaire on desktop but later found it’s not the same as the intake on the mobile app. Healthline tester Candice Abellon said that following other people on the app — including people she knows in real life and high profile athletes — motivates her. However, she mentioned that data privacy concerns are something to keep in mind when deciding which activities to keep private and whether to start and end your activities at your home. Designed by prenatal and postnatal exercise specialist Brooke Cates and taught by other experts, Studio Bloom classes help expecting and new parents perform workouts safely during and after pregnancy. What’s more, the app offers 72 weeks of meal plans with custom portion recommendations according to your daily calorie needs, plus access to more than 300 recipes to create your own meal plan. Healthline tester Anne Arntson originally paired the Peloton app with an Echelon Smart Connect bike to get in on the spin classes she was missing during the height of the pandemic.
- At the time of its sale by Under Armour to Francisco Partners, MyFitnessPal was reported to have 200 million users, which likely refers to the number of registered users on the platform.
- Fitness apps allow consumers to engage in personalized fitness programs, track their health metrics, and even attend virtual fitness classes from the convenience of their homes or offices.
- Regardless of your fitness goals or favorite way to move, there’s bound to be an app that’s right for you.
- The Torque Tank M1 Push Sled delivers a blend of strength and cardio, with three resistance levels that adjust to your speed for a truly customizable session.
- 71% of users abandon apps within 90 days of downloading, making retention a top priority for developers.
- This widespread use of wearables has, in turn, contributed significantly to the expansion of the fitness app market.
MyFitnessPal annual users 2015 to 2021 (mm)
Since 2020, global app download statistics have surged by 65%, with over 299 billion downloads expected in 2025 alone. The fitness and health clubs lost $29.2 billion in revenue between March 2020 and June 2021 due to pandemic-related closures. Nearly 40% of the global population used fitness trackers for running, according to RunRepeat’s October 2021 report. Consumers are increasingly adopting wearable technology, pushing its online penetration rate beyond 10% in 2024. Global consumer spending in this sector has soared to approximately $1.5 trillion in recent years.
Best fitness app for strength training
The app supports freestyling your workout too, which is a nice touch; I was able to start a blank workout and add exercise types and reps/sets as I went. Hevy also worked nicely with my Apple Watch, which meant I didn’t have to hold—or keep checking—my phone the whole time. Unfortunately, if you primarily work out indoors, you won’t get much out of the app. And if you’re privacy-conscious or just not all that competitive, a lot of the strongest features are kind of useless. With falling hardware costs and greater affordability, smartphones are becoming more accessible, leading to the rapid adoption of these apps across diverse demographics. Combining suction, heat, and vibration, this cupping system offers an https://medlineplus.gov/exerciseandphysicalfitness.html easy, effective way to target muscle relief and recovery.
Digital fitness tools see a sharp rise in adoption (Source)
A recent report revealed that 86.8% of club operators expect membership growth in the coming year, with many anticipating increases of over 5%. According to IHRSA, the average retention rate for its member clubs is 71.4%, while AFS reports an average studio retention rate of 75.9%. However, retention remains a challenge; about 50% of new members cancel their memberships within the first six months, often due to factors such as cost is madmuscles legit or lack of engagement.
Mobile gaming fuels $21B quarter as cross-platform strategies reshape industry growth
At $149.99/year, it’s easily the most expensive app I tested—twice the price of Strava. I can totally see the price being worth it, though, especially if you have a home gym or a cheap gym membership. Gymverse basically takes the place of a personal trainer—so if you need a lot of guidance, it could be well worth the price. While it lacks the bells and whistles of some other apps, I still really liked this app. If you live a busy life and struggle to squeeze in a workout, Hevy is great for helping you find ways to keep fit.